About

Architects of loyalty & engagement

Augeo is a global leader in loyalty and engagement technologies that create data-driven experiences, foster human connections and cultivate brand advocates worldwide.

Our mission

Decoding what moves people, one interaction, transaction and experience at a time

Augeo accelerates loyalty and engagement, strengthens brand affinity, amplifies organizational momentum and drives sustainable growth for our partners. We leverage proven strategies and disruptive technologies to activate our holistic engagement system, a complementary suite of solutions across Workplace, Loyalty, Experiential and Social.

Founded in 1999, Augeo grew from David Kristal’s family business, Embers Restaurants, a beloved Midwestern staple. Inspired by his father Henry’s entrepreneurial spirit, David transformed a restaurant buying program into a hospitality loyalty platform. Along the way, he reunited with longtime friend Juan Sabater, bringing together complementary strengths and a shared vision. Together, they built the foundation for Augeo’s evolution into a global engagement company.

For 27 years, Augeo has led the loyalty and engagement industry, and today we’re defining its next era. Our connected approach pairs intelligent innovation with human expertise, helping businesses in every category build authentic, lasting loyalty with every audience they serve and every workforce they support. We partner with 100 Fortune 500 companies and serve millions of people in over 180 countries. At the center is a single agentic operating system that reads behavioral signals, applies context, predicts what moves each person, and acts in the moment, across every audience and within the tools you already use. The result is real business impact, enterprise-wide.

Two friends laughing as they take a selfie with a green phone

Trust earned

Earning trust across industries and identities since 1999

100 Fortune 500 clients
  • 180+ Countries
  • 20+ Industries served
  • 15+ Years of social innovation
  • 50+ Top industry awards

The core values that drive us

  • Collaborative

    To us, collaboration isn't just about coming together. It's mutual respect and attentiveness to one another's views. We take the same care in guiding the business of our clients as we do managing our own.

  • Objective

    We are proud to embrace new ideas as they develop, guided by our ingrained sense of fairness and enthusiasm for innovation. Bias, ego and preconceptions have no place in our workplace.

  • Responsive

    We react quickly and with purpose, encouraging one another to remain agile, imaginative and focused. We take pride in our punctuality when getting back to people with ideas and solutions.

  • Earnest

    We lead with sincerity and integrity in all that we do. Caring about our clients, partners and each other comes naturally. We do the right thing to protect reputations and advance legacies.

Our history

Propelled by growth & innovation

2026

SpaceXAI collaboration

Announced a strategic AI collaboration with SpaceXAI to support THEO, Augeo's agentic AI orchestration core.

Press release
2023

Entertainment acquisition®

Augeo subsidiary Kigo acquires Entertainment®, America's most trusted offer network

Press release

Launch of Kigo

Blockchain and loyalty innovators combine to form Kigo, a technology company revolutionizing loyalty through tokenization

Press release

Brand Networks acquisition

Augeo acquires AI-powered social activation technologies pioneer Brand Networks, advancing our engagement system

Press release
2022

Structural acquisition

Augeo acquires community and connectivity platform technology Structural, fueling workplace engagement growth engine

Press release

Figg sale to JPMorgan Chase & Co.

Augeo majority-owned card-linking subsidiary Figg is acquired by JPMorgan Chase & Co.

Press release

Heaps launch

Augeo launches first-ever crypto loyalty platform Heaps, augmenting our loyalty and engagement technology portfolio

Press release
2021

Koiyn launch

Augeo launches first-in-market card-linked cash-back rewards program Koiyn, fueling our leading member benefit solutions

Press release

Wellington acquisition

Augeo acquires experience design and strategic gifting leader Wellington, expanding events capabilities

Press release

Deluxe Rewards acquisition

Augeo acquires Deluxe Rewards and patented dual-currency loyalty and engagement technology

Press release
2020

Virtual events launch

Augeo launches virtual event experiences platform as a rapid-response enterprise solution

Press release

Empyr acquisition

Augeo acquires card-linking platform Empyr to form integrated card-linking technology powerhouse Figg

Press release
2019

MotivAction acquisition

Augeo acquires employee recognition, sales incentives and events industry leader MotivAction

Press release

ME to We partnership

Augeo announces exclusive partnership with social enterprise ME to WE, fueling global social impact

Press release

Wingnut Advertising acquisition

Augeo acquires digital agency Wingnut Advertising, bolstering creative and strategic branding capabilities

Press release
2018

Augeo FI sale

Augeo FI loyalty business is acquired by investment funds affiliated with private equity firm Lightyear Capital

Press release

Insights module launch

Augeo launches a strategic relationship to drive workplace engagement insights module technology

Structural partnership

Augeo partners with community and connectivity platform Structural to amplify platform capabilities

2017

Edo Interactive acquisition

Augeo acquires card-linked offers industry pioneer Edo Interactive, accelerating industry-leading capabilities

2016

Incentive Logic acquisition

Augeo acquires points-based quick rewards and incentives leader Incentive Logic, advancing offerings

Wellness platform launch

Augeo launches the first significant loyalty and engagement platform in the health and wellness space

Performance Plus Marketing acquisition

Augeo acquires successful loyalty platform provider and engagement agency Performance Plus Marketing

RewardsNOW acquisition

Augeo acquires RewardsNOW, a leading platform serving FI and member-based loyalty programs

2014

GamePlan4Me launch

Augeo launches GamePlan4Me with White House and sports industry leaders to support ACA enrollment

2012

Fan-i-Am launch

Augeo partners with IMG to launch next-generation loyalty platform for college sports fans

CBSI acquisition

Augeo acquires FI loyalty solutions and member services leader CBSI

2011

Greer & Associates acquisition

Augeo acquires marketing, brand identity and advertising agency Greer & Associates

2009

IncentOne acquisition

Augeo acquires performance and loyalty solutions technology company IncentOne

2008

Couch Braunsdorf Affinity acquisition

Augeo acquires independent insurance agency Couch Braunsdorf Affinity

2007

Loyalty program launch

Augeo launches the industry's first professional loyalty program

Incentives program launch

Augeo launches the industry's first customer incentives program

BenefitProtect acquisition

Augeo acquires financial services insurance firm BenefitProtect

1999

Founding of Augeo

Augeo was founded in St. Paul, Minnesota by our Chief Executive Officer, David Kristal

We're hiring

Come build the future of engagement with us

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